Unwrap Your First Gift this Holiday

Now through January 2, 2025

It’s our Holiday Rewards Offer

• It’s the best holiday gift ever!
• Join Starbucks® Rewards and get a free drink with qualifying purchase during your first week.*
• Get it for you, or someone else!

*Holiday Rewards offer valid only for new Starbucks Rewards members for 7 days from sign up. Offer good at participating stores for a handcrafted menu-sized beverage with qualifying purchase ($8 max value). Qualifying purchase excludes alcohol, Starbucks Card and Starbucks Card reloads. Limit one per member. Cannot be combined with other offers or discounts. Excludes delivery services. Sign up before 1/2/2025 to be eligible.

To say Starbucks purchases and roasts high-quality whole bean coffees is very true. That’s the essence of what we do – but it hardly tells the whole story.

Our Heritage

Every day, we go to work hoping to do two things: share great coffee with our friends and help make the world a little better. It was true when the first Starbucks opened in 1971, and it’s just as true today.

Back then, the company was a single store in Seattle’s historic Pike Place Market. From just a narrow storefront, Starbucks offered some of the world’s finest fresh-roasted whole bean coffees. The name, inspired by Moby Dick, evoked the romance of the high seas and the seafaring tradition of the early coffee traders.

In 1981, Howard Schultz (Starbucks chairman and chief executive officer) had first walked into a Starbucks store. From his first cup of Sumatra, Howard was drawn into Starbucks and joined a year later.

In 1983, Howard traveled to Italy and became captivated with Italian coffee bars and the romance of the coffee experience. He had a vision to bring the Italian coffeehouse tradition back to the United States. A place for conversation and a sense of community. A third place between work and home. He left Starbucks for a short period of time to start his own Il Giornale coffeehouses and returned in August 1987 to purchase Starbucks with the help of local investors.

From the beginning, Starbucks set out to be a different kind of company. One that not only celebrated coffee and the rich tradition, but that also brought a feeling of connection.

Our mission is to inspire and nurture the human spirit – one person, one cup, and one neighborhood at a time.